We believe you deserve to experience something quintessential.

This belief, shared by every member of our team, each inspired by the adventure of exploring our remarkable region.

Guided by wonder, we are excited to share the magic we experience every day in our home, the Columbia Valley. Spanning 56,000 acres and producing 17 million cases of wine annually, this $4 billion engine for Washington State is where our small contribution—just 0.002% of the region’s wines—stands apart.

How we see the Columbia Valley is unique, and it drives us every day.

The Gift

At some point in life, many of us receive a gift so special it changes us — a family heirloom, an instrument, or a recipe book, imbued with meaning and value. A gift like this makes you reflect on how to care for it, preserve it, and nurture it for future generations.

For us, the Columbia Valley is that gift. Its vineyards hold attributes unlike anywhere else on Earth — shaped by a cataclysm 13,000 years ago, they are extraordinarily dynamic and are ready to be fully discovered. We live in a region brimming with untapped potential, a treasure to be honored and shared.

The Foundation

To build something that lasts, one first must start with the foundation.

The most dynamic wine regions exist where there is an inherent potential for producing exceptional wines, every vintage. This foundation makes these regions iconic, and is the reason they consistently make a majority of the world's wine.

These attributes are as present in the Columbia Valley in the same way as all other great wine regions of the world. The Columbia Valley is a miracle. Shaped by seismic floods over 13,000 years ago, it stands out as the world's most exciting opportunity for crafting exceptional wines. It's a blank canvas—the chance of a lifetime.

Like every great wine region, each season is different and each harvest is unique. We can only grow as tall as our foundation allows us, and our foundation is the vineyards themselves. Guiding our them through each vintage isn’t a formula — it’s an art. True craftsmanship comes from the little decisions, the daily work, the relentless pursuit of liquid harmony.

Our vineyards don't manage themselves on their own. At Avallé, we believe it's the artists who allow our region to truly shine.

The Artists

Art springs from stillness and passion — the deep desire to bring something into existence.

To cultivate an atmosphere for great music, producers engineer the right physical environment where musicians can freely create and explore, capturing the magic of the moment.

Avallé draws inspiration from these great studios and the producers who coax the very best from their artists.

As a team, we are passionate about empowering exceptional winemakers in their pursuit of crafting outstanding wines. To us, they are true artists. And, to empower our artists, we develop brands with wine portfolios that align with each winemaker's passion and innate abilities. We collaborate with our vineyard teams to carefully select the ideal clones from the finest parcels within the healthiest vineyards and implement a meticulous winemaking process.

Our commitment extends throughout the entire creative process, guiding each grape through specific steps to create wines brimming with aromatic complexity and textural range — qualities unique to our dynamic region.

By focusing on every detail, we ensure that the wines delivered to our members and fans offer the most authentic and quintessential way to experience the Columbia Valley, regardless of where they are in the world.

We are in pursuit to of the quintessential experience from each of our vineyards and invite you to join us on an adventure into the heart of the Columbia Valley.

Because gifts, like our region, are meant to be shared.